Founded by Khalida Brohi, author and entrepreneur, Sughar Foundation is a non-profit that provides socio-economic opportunity for tribal Pakistani communities. They focus on empowering women through education and by instilling confidence in their abilities.
I occupied the role of Art Director for the website rebrand and redesign. I pulled from my experience in UX/UI and reworked user flows for each page. To utilize my visual design expertise, I created illustrations inspired by patterns found in embroidery created by tribal Pakistani women.